High-precision marking and labelling solutions
In the fast-paced automotive industry, precision, durability, and traceability are key to maintaining quality and compliance. insignia delivers advanced coding, marking, and labelling solutions specifically designed for automotive manufacturing. From VIN plates and engine components to tyre labelling, our solutions ensure every part is identified with exceptional accuracy and long-lasting reliability.
Why choose insignia?
Comprehensive product traceability
In an industry where full traceability is essential, insignia's marking solutions enable manufacturers to track components across the entire supply chain. From SSCC pallet labelling to part-level identification, our technologies provide seamless visibility from the production line to distribution hubs, ensuring real-time accuracy and control.
Durability in harsh environments
Automotive components face extreme heat, chemicals, and friction. insignia's high-performance labels and coding technologies are built to endure these conditions, maintaining clarity and readability for the life of the part — even in the toughest environments.
Regulatory compliance made easy
Navigating stringent automotive compliance requirements can be challenging. insignia's solutions support adherence to ISO and industry-specific marking standards, delivering consistent, accurate, and fully compliant identification across every component and assembly.
Custom solutions for every stage of manufacturing
From large-scale assembly operations to specialised component production, insignia’s coding and marking systems can be tailored to your exact manufacturing needs. Our technologies support a wide range of materials — including metal, plastic, glass, and rubber — with high-resolution printing and laser marking options for superior precision.
Key solutions for manufacturers
High-performance Direct Part Marking (DPM)
insignia delivers advanced DPM solutions — including laser marking and dot peen technology — for permanent, high-precision identification on metal and plastic components. These durable marks offer exceptional readability throughout the entire product lifecycle, ensuring critical information remains clear and traceable.
Barcode and 2D code labelling
Accurate labelling is essential for efficient inventory management and component tracking. insignia’s barcode and 2D code labelling solutions enable rapid scanning and reliable identification, improving workflow efficiency from production through to after-market servicing.
Batch and serial number marking
Our coding systems make it easy to apply batch numbers, serial numbers, and production dates to automotive parts, supporting full traceability for recalls, warranty management, and quality assurance.
Technologies ideal for automotive manufacturers
Automotive manufacturers need coding solutions that deliver durable, precise marks on tough materials like metal and plastic, even at high production speeds, as well as labelling solutions to keep every product clearly identified and traceable.
- Fibre lasers offer precise, energy-efficient marking across a wide range of automotive materials, with no ongoing consumable costs
- Continuous inkjet printers, powered by robust i-Pulse inks, are built to withstand harsh environments and also include water-washable options for temporary marks.
- Barcode and labelling software lets you to design labels, generate barcodes, automate workflows, and much more
- Thermal printing supports high-volume barcodes, despatch, warehouse, and SSCC pallet labels
- Scanning and mobile computing provide real-time asset tracking, streamline management, and maximise productivity on the go.
Need help choosing the right solution?
As a trusted partner to many of the world’s leading automotive manufacturers, insignia delivers reliable, robust marking and labelling solutions designed to meet the demands of today’s automotive industry.
Whether you're strengthening product traceability, ensuring regulatory compliance, or enhancing operational efficiency, our technology and expertise are here to support your success.
Our product specialists can provide tailored guidance to help you identify a solution that meets your needs now and into the future.
